A.    What we are studying. . .           

B.     Review of Internetworking

A.    Most enterprise networks are made up of a quilt of networking technologies, many of which are incompatible

B.     Some networked applications have become hygiene

C.     Enterprise Resource Planning (ERP),

D.    PC networking, and even remote access.

E.     This has increasingly opened the door to the outsourcing of these functions

F.      The Enterprise Network

A.    An internet is what is created when we implement a network built around a set of networking standards

B.     A network is defined as a homogeneous transmission system over which systems can communicate using simple rules

C.     The Internet is built around IP and links multiple networks

A.    A VPN is a communications network, built for the private use of the enterprise, over a shared public infrastructure.

B.     There are two primary applications covered by this definition:

C.     VPN: Shared Public Space

D.    VPN: Other than IP?

E.     VPN: Authentication and Encryption

F.      VPNs: A Business Discussion

A.    Virtual Private Networking 2

B.     Business Use of the Internet

C.     The Rise of Extranets

D.    Extranets and VPNs

A.    There have been a number of high-profile Internet break-ins and hacker attacks publicized in the news.

B.     There is a perception that these well-publicized incidents represent only the tip of the iceberg.

C.     It is felt that high profile companies shun the negative publicity associated with these attacks and suppress information relating to most incidents.

D.    The Computer Emergency Response Team Coordination Center

E.     Improved Security

F.      Support for Improving Security

A.    Quality of Service is the difference between First Class checkin at the airport and Economy Class

B.     The airlines have QOS policies

C.     The Internet does not yet have this but it is essential for effective VPN support for applications

D.    Video and telephone traffic must go faster than batch data traffic

E.     QOS is not here yet but . . .

F.      A Short Introduction to Network Capacity

G.    Fiber optics is wonderful for data. . .

H.    Expanding US Bandwith Capacity

A.    When an organization uses a “business class” Internet Service Provider, they are essentially paying a group of very specialized and focused people to manage a particular business need, good Internet performance.

B.     This concept of delegating activities that are not part of the “core competency” of the business is called outsourcing

C.     This business practice gained prominence in the early 1990s, in Information Technology (IT) and non-IT contexts.

D.    Logic of IT Outsourcing

E.     The Problem of Small ISPs

F.      Outsourced Network Services

G.    Virtual Private Networking

H.    Security E-commerce

I.       VPN

J.      Services

K.     Internet Connectivity

L.      E-mail

M.    Fax & Telephony Services

N.    Web Hosting

O.    Another ISP Problem

A.    Originally businesses used private networks with leased circuits to connect facilities.

B.     Frame Relay services became popular because the service provider now handled many of the topology, capacity planning, and routing issues for the customer.

C.     The enterprise could be connected to the net-work via a single physical circuit, and the service provider could then provision virtual circuits to all of the other facilities.

D.    VPN as Part of this Strategy

X.                      E-Commerce Topics: Integration

A.    Marketplace Business Models

A.    Business integration

B.     What are the new business models?

C.     How do these models work?

D.    How do we build a model?

E.     What does this mean for E-commerce?

A.    This module is dealing with business integration and all of the elements that allow the new Internet based business to work in a virtual, telecommuting environment

B.     Integration means building intranets and extranets to do business internally and externally.

C.     New Business Models

D.    Business Model Defined:

E.     Business Model and Marketing Model:

F.      How Do Business Models Work?

G.    Value Chain Deconstruction

H.    Value Chain Reconstruction

A.    E-shops

B.     E-procurement

C.     E-malls

D.    E-auctions

E.     Virtual Communities

F.      Collaboration Platforms

G.    Third-party Marketplaces

H.    Value Chain Integrators

I.       Value Chain Service Providers

J.      Information Brokerage and Trust Services

K.     Conclusion

A.    Internal and External Business Structure and Summary Review

A.    Internet integration of business

B.     Internal Business Structures

C.     External Business Structure

D.    Disinetermediation

E.     The telecommuting/electronic business reality

A.    Telecommunting is one element of a major restructuring of business

B.     The new foundation is internet integration with workers, internal departments and external vendors

C.     This is based in deep penetration of Information Technology and IP data communications into business organizations

D.    This is accelerating rapid and unclear changes to the way business is structured.

A.    Introduction of the Internet as an informational and sales channel to customer creates change

B.     Effective use of IT seems to produce a flattening of the organization

C.     The ability to implement online purchasing at a departmental level is an example

D.    This requires business process reengineering

E.     This may require business scope redefinition

A.    Using the Internet as a sales channel requires the creation of new internal structures:

B.     This may be structured within the existing organization or as a separate entitity

A.    The external changes are also accelerating

B.     This takes the form of disintermediation and the growth of Value Network and Dynamic Markets

C.     Disintermediation is the elimination of middlemen in the value chain and sales cycle.

D.    Reintermediation is the creation of new intermediaries in those areas

E.     Both things are happening in the external business organization.

A.    If you remember the development of VPN (Virtual Private Networks) is the technical basis of external integration.

B.     This links traditional external business organizations in new ways:

C.     Businesses need to cut costs and gain new skills

A.    New outsourcing is driven by the need to gain skills outside the area of core competence

B.     To cut costs in the face of e-commerce price pressure

C.     The need to compete globally

D.    This can be achieved in various ways through outsourcing

E.     This requires major internal reorganization

F.      Value constellations traditionally require trust, shared values and loyalty

A.    The nature of virtual value constellations is very dynamic and apparently superficial

B.     This contradiction has yet to be worked out

C.     One emerging solution to this is with lead brokering firms working through third party managed marketplaces

D.    www.pacificebusiness.com is a Hawaii based example with which I am involved.

A.    Defined: A multienterprise network of relationships focused on integration of of information flows to exploit information and knowledge in the network for strategic business objectives

B.     Value networks use shared information systems that support business processes across individual companies

C.     This is a tight, highly integrated set of relationships based on information as the medium and ultimate value

A.    Defined: A configuration that is a market mediated set of relationships focused on increasing flexibility and opportunity for strategic business objectives

B.     These are loose market driven relationships driven by the need for quick time to market and the need to be flexible in a rapidly changing marketplace.

A.    The balance between Value Networks and Dynamic Markets is a tradeoff between short term and long term benefits

B.     The roll of lead brokers or organizations will become more important as Dynamic Markets do not have strong branding or customer guarantees

A.    Access to markets

B.     Brand

C.     Cost leadership

D.    Time to market

E.     Customer service and convenience

F.      Customer loyalty

G.    Network integration